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<!DOCTYPE html><!-- This site was created in Webflow. http://www.webflow.com --><!-- Last Published: Thu Feb 25 2021 15:42:35 GMT+0000 (Coordinated Universal Time) --><html data-wf-domain="www.richclicks.it" data-wf-page="6001fba36b51906e13ab484c" data-wf-site="5ea97c38536b87549aafdc9c" lang="it"><head><meta charset="utf-8"/><title>RichTools</title><meta content="Dalla reportistica alla marketing automation, dalla profilazione al lead nurturing, i nostri RichTools comprendono tutti gli elementi utili per portare una strategia digital marketing al livello successivo." name="description"/><meta content="RichTools" property="og:title"/><meta content="Dalla reportistica alla marketing automation, dalla profilazione al lead nurturing, i nostri RichTools comprendono tutti gli elementi utili per portare una strategia digital marketing al livello successivo." property="og:description"/><meta content="https://storage.googleapis.com/richclicks-co-uk-public-bucket/opengraph-sito/opengraphRC.jpg" property="og:image"/><meta content="RichTools" property="twitter:title"/><meta content="Dalla reportistica alla marketing automation, dalla profilazione al lead nurturing, i nostri RichTools comprendono tutti gli elementi utili per portare una strategia digital marketing al livello successivo." property="twitter:description"/><meta content="https://storage.googleapis.com/richclicks-co-uk-public-bucket/opengraph-sito/opengraphRC.jpg" property="twitter:image"/><meta property="og:type" content="website"/><meta content="summary_large_image" name="twitter:card"/><meta content="width=device-width, initial-scale=1" name="viewport"/><meta content="Webflow" name="generator"/><link href="https://assets.website-files.com/5ea97c38536b87549aafdc9c/css/richclicks.webflow.cdf45035e.min.css" rel="stylesheet" type="text/css"/><!--[if lt IE 9]><script src="https://cdnjs.cloudflare.com/ajax/libs/html5shiv/3.7.3/html5shiv.min.js" type="text/javascript"></script><![endif]--><script type="text/javascript">!function(o,c){var n=c.documentElement,t=" w-mod-";n.className+=t+"js",("ontouchstart"in o||o.DocumentTouch&&c instanceof DocumentTouch)&&(n.className+=t+"touch")}(window,document);</script><link href="https://assets.website-files.com/5ea97c38536b87549aafdc9c/6005e420adfbe8f0fbd297a6_favicon-32x32.png" rel="shortcut icon" type="image/x-icon"/><link href="https://assets.website-files.com/5ea97c38536b87549aafdc9c/6005e42df9713830837bc527_Webclip.png" rel="apple-touch-icon"/><!-- iubenda cookie policy -->
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<!-- End Google Tag Manager (noscript) --></div><div data-collapse="medium" data-animation="default" data-duration="200" role="banner" class="navbar site-navigation w-nav"><div class="navbar-container w-container"><a href="/" class="brand-link w-nav-brand"><img src="https://assets.website-files.com/5ea97c38536b87549aafdc9c/5ed91d371211e3fc67f64175_logoblu.svg" alt="" class="image"/></a><nav role="navigation" class="nav-menu w-nav-menu"><a href="#" class="nav-link servizi-drop w-nav-link">Servizi</a><div class="div-block-109"><a href="/consulenza-digital-marketing" class="link-block-45 w-inline-block"><p class="paragraph-22">Consulenza Digital Marketing</p></a><a href="/ecommerce-retail" class="link-block-45 w-inline-block"><p class="paragraph-22">Ecommerce for Retail</p></a><a href="/agenzia-seo" class="link-block-45 w-inline-block"><p class="paragraph-22">Consulenza SEO</p></a><a href="/digital-advertising" class="link-block-45 w-inline-block"><p class="paragraph-22">Digital Advertising</p></a><a href="/rich-tools" aria-current="page" class="link-block-45 w-inline-block w--current"><p class="paragraph-22">Rich Tools</p></a><a href="/brand-identity" class="link-block-45 w-inline-block"><p class="paragraph-22">Creatività e Brand Identity</p></a></div><a href="/casi-studio" id="nav-link" data-w-id="0da70412-a09c-41c3-ad77-694c6adee39b" class="nav-link w-nav-link">Casi Studio</a><a href="/team" id="nav-link" class="nav-link w-nav-link">Team</a><a href="/digital-magazine" id="nav-link" class="nav-link w-nav-link">Magazine</a><a href="/chi-siamo" id="nav-link" class="nav-link w-nav-link">Chi Siamo</a><a href="/contatti" id="nav-link" class="nav-link contatti-special w-nav-link">Contatti</a><a href="https://www.richclicks.co.uk" class="nav-link lang w-nav-link">ENG</a></nav><div class="menu-button w-nav-button"><div class="text-block"><span class="text-span">menu</span></div><a href="#" class="link-block w-inline-block"><img 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href="/consulenza-digital-marketing/strategia-digital-marketing" class="link-9">Strategia Digital<br/>Marketing</a></div><div><a href="/consulenza-digital-marketing/export-e-crescita-internazionale" class="link-9">Crescita Internazionale</a></div></div></div><div class="w-col w-col-2"><div class="div-block-69"><div><a href="/ecommerce-retail" class="link-10 title-service">E-Commerce<br/>for retail</a></div><div><a href="/ecommerce-retail/consulenza-e-commerce" class="link-9">Consulenza <br/>E-Commerce</a></div><div><a href="/ecommerce-retail/strategia-ecommerce" class="link-9">Strategia <br/>E-Commerce</a></div></div></div><div class="w-col w-col-2"><div class="div-block-69"><div><a href="/agenzia-seo" class="link-10 title-service">Consulenza<br/>SEO</a></div><div><a href="/agenzia-seo" class="link-9">SEO</a></div><div><a href="/ecommerce-retail/seo-per-ecommerce" class="link-9">SEO per <br/>E-Commerce</a></div></div></div><div class="w-col w-col-2"><div class="div-block-69"><div><a href="/digital-advertising" class="link-10 title-service"><strong>Digital <br/>Advertising</strong></a></div><div><a href="/digital-advertising/ppc-paid-advertising" class="link-9">Paid Advertising</a></div><div><a href="/digital-advertising/social-media-advertising" class="link-9">Social Media<br/>Advertising</a></div><div><a href="/digital-advertising/mobile-advertising" class="link-9">Mobile Advertising</a></div><div><a href="/digital-advertising/amazon-advertising" class="link-9">Amazon Advertising</a></div><div><a href="/digital-advertising/influencer-marketing" class="link-9">Influencer Marketing</a></div><div><a href="/digital-advertising/digital-pr-outreaching" class="link-9">Digital PR &<br/>Outreaching</a></div></div></div><div class="w-col w-col-2"><div class="div-block-69"><div><a href="/rich-tools" aria-current="page" class="link-10 title-service w--current"><strong>Rich<br/>Tools</strong></a></div><div><a href="/rich-tools/marketing-automation" class="link-9">Marketing<br/>Automation</a></div><div><a href="/rich-tools/rich-dashboard" class="link-9">Rich Dashboard™</a></div><div><a href="/rich-tools/chatbot-marketing" class="link-9">Chatbot Marketing</a></div><div><a href="/rich-tools/call-tracking" class="link-9">Call Tracking</a></div></div></div><div class="w-col w-col-2"><div class="div-block-69"><div><a href="/brand-identity" class="link-10 title-service"><strong>Creatività e <br/>Brand Identity</strong></a></div><div><a href="/brand-identity/consulenza-ux-web-design" class="link-9">UX & Web Design</a></div><div><a href="/brand-identity/spotify-ads" class="link-9">Spotify Ads</a></div><div><a href="/brand-identity/podcast" class="link-9">Podcast</a></div></div></div></div></div></div></div><div class="section"><div class="services__hero__container w-container"><div class="w-layout-grid services__hero__wrapper"><div class="services__hero__icon-container"><img src="https://assets.website-files.com/5ea97c38536b87549aafdc9c/5ee11b29a0db1f3111da570f_ico-hammer.svg" alt="" class="services__hero__icon"/></div><div class="sevices__hero__heading-container"><h1 class="h1-jumbo">RichTools: la nostra offerta di integrazioni dedicata ai brand</h1><img src="https://assets.website-files.com/5ea97c38536b87549aafdc9c/5fda4070a43cbe1340b8ca3b_sottolinea.svg" loading="lazy" alt=""/><a id="cta-button" href="#progetto-adv" class="button digitaladv hide w-button">Raccontaci del tuo progetto</a></div></div></div></div><div class="section white-bg"><div class="container w-container"><div class="w-layout-grid grid-33"><div id="w-node-_58a4d367-c15a-ea74-0257-81365787d246-13ab484c" class="services__content__container"><h2 class="global_margin-bottom-40"><strong>Gli strumenti in-house della nostra agenzia.</strong></h2><div class="services__rte w-richtext"><p>La nostra prerogativa è quella di rendere l'esperienza del cliente <strong>personalizzabile</strong>, completamente con il nostro metodo di lavoro. Per questo motivo, la cura dei dettagli passa inevitabilmente dalla scelta di piattaforme, tools e integrazioni che gestiamo e offriamo per migliorare le prestazioni di un progetto.</p><p>Dalla reportistica all'email marketing, dalla profilazione al lead nurturing, i nostri <strong>RichTools </strong>comprendono tutti gli elementi utili per portare una strategia digital marketing al livello successivo, senza modificare l'essenza del tuo brand.</p><p>Anzi, potenziandone le possibilità.</p><p>Scopri la nostra offerta completa!</p><h3><a href="/rich-tools/marketing-automation"><strong>Marketing Automation</strong><br/></a></h3><p>Personalizza la tua comunicazione online attraverso la Marketing Automation. La nostra piattaforma è creata in sinergia con Sharpspring: <strong>RichAutomation™</strong> è la nostra proposta per gestione contatti, profilazione e lead nurturing a tutto tondo.</p><p>Ecco come può aiutarti:<br/></p><ul role="list"><li>Ti aiuta a costruire i <strong>profili dei tuoi clienti in maniera dettagliata</strong>.</li><li>Ti permette di avere una comunicazione efficace e personalizzata <strong>con ogni utente</strong>.</li><li>Ti farà <strong>risparmiare tempo</strong>, dal momento che ogni comunicazione sarà automatizzata.</li><li>Ti aiuta a creare <strong>report dettagliati</strong> per tutte le tue campagne e processi di vendita.</li><li>Ti fa risparmiare evitando comunicazioni massive ed inutili.</li><li>Sarà più facile seguire e guidare i tuoi leads durante il processo di vendita.</li><li>Potenzia la strategia di Inbound Marketing.</li></ul><p>Scopri la nostra offerta dedicata, scopri la RichAutomation™.</p><h3><a href="/rich-tools/rich-dashboard"><strong>Rich Dashboard™</strong></a></h3><p>Un unico posto per tracciare il tuo ranking, le campagne Google, Facebook e molto altro. RichDashboard™ non è il solito tool di reportistica. È frutto di costante ricerca e sviluppo, svolta da esperti di marketing che quotidianamente lavorano con i dati.</p><p>Ecco alcune delle funzionalità:</p><ul role="list"><li><strong>Analizzare il tuo sito</strong> <strong>web </strong>e quello dei competitor con dati da Moz, Majestic SEO, DataSift, Scribe, Alexa, Klout e molti altri tool.<strong></strong></li><li><strong>Sincronizzare e ottenere dati</strong> dai tuoi account Facebook, Twitter, Linkedin, Google Analytics, Adwords, YouTube e altro.</li><li><strong>Tracciare il tuo SEO</strong> come non hai mai potuto fare fino ad oggi, con dati sul ranking delle keyword in tempo reale, engagement sulle landing pages, analisi delle conversioni dalla ricerca organica, audit completi e molto altro. Scopri le keyword che ti portano business, facilmente.</li><li><strong>Creare i tuoi report personalizzati</strong>, esportabili in Excel e PDF.</li><li><strong>Tracciare ogni campagna</strong>, incluse DEM, Display, Social Media e PPC (Google Ads e non solo).</li></ul><h3><a href="/rich-tools/chatbot-marketing"><strong>Chatbot Marketing</strong></a></h3><p>Il futuro dell'assistenza all'acquisto digitale. La nostra agenzia crede nel<em> conversational commerce</em>, il cosiddetto <strong>commercio conversazionale</strong>. Immagina di essere il cliente in questo scenario, e di voler ottenere aiuto per acquistare il prodotto di cui avete bisogno, ma non siete sicuri di quale sia, dovete affinare la ricerca fino in fondo.</p><p>Possiamo curare la strategia per creare un bot intelligente che guiderà i tuoi clienti attraverso il tuo sito, rispondendo alle loro domande e dando consigli sui prodotti. La sfida principale è quella di costruire uno strumento in grado di interagire in un modo il più possibile conversazionale e umano. <strong>Capire le interazioni</strong> che il tuo pubblico sta già avendo con il tuo brand, è un’indagine che passa dal <em>tone of voice</em> della tua brand guideline, alla nicchia di mercato di cui fa parte la tua azienda.</p><p>Vuoi scoprire nel dettaglio come funziona un Chatbot e come ti aiuta a migliorare il tuo brand nell’interazione con l’utente?</p><p>Salta a bordo!</p><h3><a href="/rich-tools/call-tracking"><strong>Call Tracking</strong></a></h3><p>Il Call Tracking è un servizio innovativo e rivoluzionario. Mediante il Call Tracking è possibile monitorare le chiamate che ricevi e <strong>sapere esattamente quali attività di marketing hanno portato gli utenti a contattarti</strong>. Identificare con certezza la provenienza dei lead telefonici, ovvero i canali digitali che hanno assistito la chiamata<strong> </strong>(campagne PPC, keyword, social media, etc.) consente di incrementare e investire sulle giuste risorse.</p><p>È possibile utilizzare il Call Tracking <strong>anche nei canali pubblicitari off-line</strong>, nel perfezionamento di una strategia di comunicazione <em>Above</em> e <em>Below the line</em>.</p><p>Contattaci per sapere come implementarlo sui tuoi canali.</p><h5>Che ne dici?</h5><p>La prossima, importante occasione deve ancora arrivare. Parlane con noi, contattaci! </p></div></div><div id="w-node-_26fad1de-cedc-07b5-e572-9490d9764082-13ab484c" class="services__siderbar__wrapper"><div class="services__sidebar-container"><h4 class="services__sidebar__heading">Servizi correlati</h4><img src="https://assets.website-files.com/5ea97c38536b87549aafdc9c/5ea9888281afae5ac931e673_sottolinea.svg" alt="" class="sottolinea"/><div class="w-dyn-list"><div role="list" class="services__sidebar__collection w-dyn-items"><div role="listitem" class="services__sidebar__collection__item w-dyn-item"><a href="/rich-tools/call-tracking" class="services__sidebar__link w-inline-block"><h6>Call Tracking</h6></a></div><div role="listitem" class="services__sidebar__collection__item w-dyn-item"><a href="/rich-tools/marketing-automation" class="services__sidebar__link w-inline-block"><h6>Marketing Automation</h6></a></div><div role="listitem" class="services__sidebar__collection__item w-dyn-item"><a href="/rich-tools/rich-dashboard" class="services__sidebar__link w-inline-block"><h6>Rich Dashboard™</h6></a></div><div role="listitem" class="services__sidebar__collection__item w-dyn-item"><a href="/rich-tools/chatbot-marketing" class="services__sidebar__link w-inline-block"><h6>Chatbot</h6></a></div></div></div></div></div></div></div></div><div class="section bg-color-gold"><div class="container w-container"><div><h3 class="portfolio">Portfolio</h3><img src="https://assets.website-files.com/5ea97c38536b87549aafdc9c/5ea9888281afae728531e674_sottolinea2.svg" loading="lazy" alt="" class="sottolinea"/></div><div class="w-dyn-list"><div role="list" class="_3portfolio_card-collection w-dyn-items w-row"><div role="listitem" class="_3portfolio-card-item w-dyn-item w-col w-col-4"><a href="/casi-studio/lanieri" class="portfolio-card w-inline-block"><div class="portfolio__card__img-container"><img loading="lazy" src="https://assets.website-files.com/5ed7945937b0d807899d3abf/60019a578ae9f2bd4ee6d94b_lanieri-img.jpg" alt="" 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jQuery("div.sh-change").html("Ciao " + contact[ 'First Name' ] + ", come stai?");
var textchange = '<strong class="sh-h1-change">Ci fa piacere quando i nostri clienti tornano qui.<br></strong><span class="text-color-orange">Come stiamo andando?</span>';
jQuery('h1.sh-h1-change').html(textchange);
jQuery('h2.welcome-change').html("Bentornato " + contact[ 'First Name' ] + "!")
jQuery('a.link-feedback').html("Valuta il nostro lavoro");
jQuery('a.link-feedback').attr("href", "https://docs.google.com/forms/d/e/1FAIpQLSfxK7pnmcD_4JvMIOktE3v2p9bvT-itlI-S4IpPX3aQg3xTxw/viewform");
jQuery('p.welcome-text').html("Speriamo che la nostra collaborazione proceda alla grande.<br>Puoi lasciarci il tuo feedback per aiutarci a migliorare il nostro servizio <span class='feedb'>cliccando qui.</span>")
var spantolink = '<a style="text-decoration:none;" href="https://docs.google.com/forms/d/e/1FAIpQLSfxK7pnmcD_4JvMIOktE3v2p9bvT-itlI-S4IpPX3aQg3xTxw/viewform" target="_blank">cliccando qui.</a>';
jQuery('span.feedb').html(spantolink);
}
if( contact[ 'Type of contact' ] === 'Ex Client' ) {
jQuery("div.sh-change").html("Ciao " + contact[ 'First Name' ] + ", ci piacerebbe poter tornare a collaborare al progetto " + contact[ 'Azienda' ] );
var textchange = '<strong class="sh-h1-change">Clicca qui se intanto vuoi lasciarci un feedback sul lavoro<br></strong><span class="text-color-orange">fatto insieme.</span>';
jQuery('h1.sh-h1-change').html(textchange);
jQuery('h2.welcome-change').html("Ciao " + contact[ 'First Name' ] + "!")
jQuery('p.welcome-text').html("Ti manchiamo vero? Anche se non lavoriamo insieme contattaci pure quando vuoi.")
}
if( contact[ 'Type of contact' ] === 'Lead' ) {
jQuery("div.sh-change").html("Ciao " + contact[ 'First Name' ] + ", a che punto è la ricerca di un’agenzia partner?");
var textchange = '<strong class="sh-h1-change">Siamo qui per raggiungere i tuoi obiettivi,<br></strong><span class="text-color-orange">mettici alla prova!</span>';
jQuery('h1.sh-h1-change').html(textchange);
jQuery('h2.welcome-change').html("Bentornato " + contact[ 'First Name' ] + "!")
jQuery('p.welcome-text').html("Sei ancora alla ricerca di un'agenzia partner per " + contact[ 'Azienda' ] + "?<br>Siamo disponibili per toglierti ogni dubbio, contattaci pure se dovesse servirti.")
}
if( contact[ 'Type of contact' ] === 'Prospect' ) {
jQuery("div.sh-change").html("Ciao " + contact[ 'First Name' ] + ", a che punto è la ricerca di un’agenzia partner?");
var textchange = '<strong class="sh-h1-change">Siamo qui per raggiungere i tuoi obiettivi,<br></strong><span class="text-color-orange">mettici alla prova!</span>';
jQuery('h1.sh-h1-change').html(textchange);
jQuery('h2.welcome-change').html("Bentornato " + contact[ 'First Name' ] + "!")
jQuery('p.welcome-text').html("Sei ancora alla ricerca di un'agenzia partner per " + contact[ 'Azienda' ] + "?<br>Siamo disponibili per toglierti ogni dubbio, contattaci pure se dovesse servirti.")
}
if( contact[ 'Type of contact' ] === 'Job Seeker' ) {
jQuery("div.sh-change").html("Ciao " + contact[ 'First Name' ] + ", sei alla ricerca di un lavoro nel digital?");
var textchange = '<strong class="sh-h1-change">Abbiamo ricevuto la tua application, se hai la stoffa adatta ti aspetta un futuro da </strong><span class="text-color-orange">RichClicker!</span>';
jQuery('h1.sh-h1-change').html(textchange);
jQuery('h2.welcome-change').html("Bentornato " + contact[ 'First Name' ] + "!")
jQuery('p.welcome-text').html("Vorresti lavorare con noi vero? Abbiamo ricevuto la tua candidatura, se si distinguerà ti contatteremo e potresti entrare nel gruppo dei RichClickers! Tieni comunque sempre d'occhio le nostre posizioni aperte nella sezione Lavora con noi!")
}
}
}
if (jQuery("body").hasClass("typ")) {
if( jQuery('h1.typ-change').text().length ) {
jQuery("h1.typ-change").html("Grazie " + contact[ 'First Name' ] + "!");
}
}
if (jQuery("body").hasClass("mrkt-automation")) {
if( jQuery('.w-embed strong.change-dynamic').text().length ) {
jQuery(".w-embed strong.change-dynamic").html("Questo è il campo dinamico, " + contact[ 'First Name' ] + "!");
}
}
if (jQuery("body").hasClass("nomeutentechange")) {
if( jQuery('span.nomeutente').text().length ) {
jQuery("span.nomeutente").html(", " + contact[ 'First Name' ] + "!");
}
}
}
}
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